Client showcase: Sarytogan's comprehensive website takeover.
Sarytogan understands the power of controlling their narrative. That's why they’ve developed an extensive website powered entirely by InvestorHub.
Why it works: a single source of truth.
If you are like me, then you probably have a very limited understanding of the graphite industry. As an investor, I'd rate myself as a solid 2/10 for understanding - not very high, but also probably in the same bucket as the vast majority of investors (both potential and existing).
However, unlike many graphite companies, if I'm interested in investing in Sarytogan, then their website is now a treasure trove of information that will help me in forming an understanding of the industry and the company. Not only can I see what Sean and his team have to say, but I can also look at the questions that other shareholders are asking (as well as the company's response).
This all adds up to create a resource for investors that makes their lives easier by giving them the majority of information that they need, all in one place.
Suddenly, the "2/10" investor can become a "5/10" investor with a single website session and without the need for any additional research.
This approach embodies what public markets should be: a direct line of communication between companies and investors. Instead of relying on external media and third party forums to build understanding and conviction, Sarytogan is creating a seamless "set and forget" investor experience, making it easier to communicate their story to the market.