You’re spending hours with investors: here’s how to multiply it.

I'm recording this video on-site at the Ignite Investment Summit in Hong Kong.

It's been a great couple of days, meeting new people, catching up with familiar faces, and getting quality face time in. Events like these always reinforce how valuable in-person connection is, and I'm looking forward to continuing the momentum at next week's Annual Australian Microcap Investment Conference back home in Melbourne. It's shaping up to be a fantastic event, so come say hi if you're heading along.

Pitching to investors one-on-one is still the best way to tell your story, build trust and dial in on what they're thinking. But between events companies need scalable ways to stay in front of investors, keep their story top of mind, and maintain that momentum year-round. 

In this video, I break down how public companies scale investor relationships through webinars, sharing three levels of strategy with real-world examples from listed companies already doing it well.

If you'd prefer to read through, here's the summary.

Level 1 - Results Webinars (Airtasker)

Airtasker used their full-year results to push investors from the ASX announcement straight to a live webinar on their website. That link spread across Bloomberg, HotCopper, and beyond, turning a standard update into broad investor engagement.

Level 2 - Deep Dive Series (Cogstate)

Cogstate runs webinars every couple of months, each focused on a key investor question that comes up during roadshows. By answering those questions once for everyone, they keep visibility high, content consistent, and engagement ongoing.

Level 3 - Thought Leadership (Coda Minerals)

Coda Minerals runs The Coda Podcast, a short, monthly series breaking down copper exploration topics in plain English. It builds investor understanding, strengthens trust, and positions them as genuine experts in their space.

I go through each example in detail so make sure to watch the full video here. 

Cheers,

Ben